Stay Safe from AI Scams
Learn how to spot, check and respond to AI-enabled scams with our simple, practical guide.
Learn how to spot, check and respond to AI-enabled scams with our simple, practical guide.
As Artificial Intelligence (AI) becomes part of everyday life, scammers are finding new ways to misuse it - from fake voices and deepfake videos to highly personalised phishing emails and convincing fake websites. These scams are harder to spot and often feel more real than ever before.
At the Artificial Intelligence Collaboration Centre (AICC), we believe AI should be a force for good, not fear. In support of BBC Scam Safe Week 2025, we’ve developed a simple, practical guide to help businesses and individuals across Northern Ireland stay scam safe and build confidence in an increasingly digital world.
Download our free guide to protect yourself from AI-enabled scams.
A simple, practical tool to help anyone recognise and respond to AI-enabled scams. It explains how AI can be misused, what common AI scams look like, and the steps you can take to stay safe.
Clear explanations of the most common AI-driven scams, practical examples of what they look like, and simple steps you can follow to stay safe. The guide also offers a quick STOP–CHECK–ACT method and TRUST framework you can use anytime something feels suspicious.
Download the free guide and share it with friends, family and colleagues to help build digital confidence across our communities.
Building on the success of previous years, BBC Scam Safe Week returns in 2025. Launching on Saturday 22 November, the campaign brings together content across TV, radio, iPlayer, Sounds and online to help the public stay informed and stay safe.
As scammers become more sophisticated, the BBC is once again stepping up with a powerful public service initiative, dedicating a full week of special programming to show audiences how to protect themselves and the people they care about.
The BBC has also created an excellent video on how to spot AI scams and stay safe, take a look.
Commitment and Disclaimer
The Responsible AI Hub provides resources for learning, examples of AI in action and support for responsible AI. Use of these materials does not create any legal obligations or liability with the AICC.
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